Portfolio Category: identity

Logo design for Trendline, a premium tool that presents 12 determining trends for economic, political, social and cultural future scenarios regionally and globally.

Identity proposal for architecture studio. The concept was inspired on the name of the studio and the idea of building three dimensions using perspective.

Velemusic is a new company by guitar tech, musician and composer Manuel Vélez. Manuel was interested in communicating a retro vibe for his brand that reminded people of some of the classic guitar brands.

This is part of the website design for Provocative. Provocative is a company specialized on strategic consulting. I based the identity design on the concept of Ripple Effect: “like the ever expanding ripples across water when an object is dropped into it, an effect from an initial state can be followed outwards incrementally”.

This was an identity project for an organization who’s purpose is to connect Mesoamerica through a system of walkable paths.

The purpose was that the logo became a seal or mark for each of the countries where the project extends to. That way each country could have it’s own unique mark but also be part of a system.

Richard Anderson had been in the construction business for more than 30 years in Toronto and he had never had a corporate identity. Understanding his company, clients, projects and competitors was key to create a visual identity for RA Design Build.

Identity for a Toronto-based architecture firm specialized on design and renovation.

Photography by Janet Kimber