Women Connect is a bi-weekly series of mentor discussions that happen internally at Media.Monks and that bring women together to share stories, learnings, inspiration and advise.
In 2021, I was asked by Lanya Zambrano, founder of Firewood Marketing and co-founder of Media.Monks, to come up with a logo for this initiative. The only creative constraint was that the logo had to be purple, a color used throughout modern history to represent the fight for gender equality and International Women’s Day on March 8..
Experimenting with type and colour, I was able to create a logo that was a not only a word mark but also a symbol for women coming together.